The Best Way to Advertise Your Business is with a Full Vehicle Wrap
Today, the most effective way to advertise your business on the side of your car or truck isn’t with bumper stickers, and window clings. You need a full vehicle wrap! It will show off your logo and catch potential customers’ eyes, but it can also give you that in-your-face advantage you’ve been looking for. Here are some of the most popular types of complete vehicle wraps.
Deciding on which vehicle wrap material
There are several types of vehicle wrap material, and deciding which type you want to use depends on your specific needs. Each type of vinyl has its pros and cons, so it’s vital that you fully understand what each vinyl offers before deciding. Most vehicle wraps utilize either cast or calendared material, but some vehicle wrap companies also offer stretch vinyl, soft-touch vinyl, and 3M Controltac. We’ll look at each one here. Polyurethane (PU) - Polyurethane vehicle wraps have been around for quite some time and tend to be more prevalent in colder climates. The main benefit of PU is that it tends to hold up better in colder temperatures because PU shrinks less than other materials when cold. Once installed, a PU vehicle wrap will maintain its tight fit even in frigid conditions.
Things to consider before buying a vehicle wrap
Just as they say an image is worth a thousand words, your vehicle wrap can deliver messages and photos to your audience of clients. When making any advertising decision, it’s essential to know precisely what you want before buying anything. What are you trying to accomplish? How much are you willing and able to spend? How often will you need your vehicle advertising? Will it be stationary or mobile? These are all questions that should be answered before purchasing any vehicle advertising.
All about vehicle wrap styles
There are various commercial vehicle wraps: full-wrap, partial-wrap, retrofitting, and complete vehicle graphics. A full vehicle wrap means your business will be displayed from top to bottom. This can be one large image or multiple images covering every inch of your truck, van, or car. If you’re looking for something more subtle, consider a partial wrap that lets you highlight different features of your business. Retrofitting involves applying vinyl lettering to an existing vehicle. Brenner Signs provides complete vehicle graphics include replacing parts of your car, such as wheels or doors, with custom-made vinyl pieces. The best option depends on what you want to achieve visually and how much money you want to spend.
Frequently asked questions
You’ve seen them on every commercial vehicle, taxi, and food truck. If you live in an urban area, you probably don’t even pay attention to them anymore: they’re just one of those always there. But what are they? And why are they everywhere? Are businesses paying for these decals by impression or cost per thousand impressions (CPM)? What do companies have to do for these ads to run effectively? Let’s take a look at some frequently asked questions about vehicle advertising.
How long will my business advertising campaign last?
A vehicle wrap can help businesses retain their brand message for as long as possible. Depending on your location, mileage, and other factors, it could be anywhere from six months to three years before you need to get another one. It’s not uncommon for businesses that operate in locations where they experience seasonal traffic increases—such as ski resorts or national parks—to plan out their ad campaigns accordingly so they don’t have to pay extra downtime after seasonal business drops off. How much does it cost? The average cost of a full-vehicle wrap is $1,500 to $3,000, depending on how many vehicles are involved and what materials are used. This price will also vary depending on your geographic location; New York City has significantly higher costs than smaller cities like Cleveland or Cincinnati.
Is there an aftercare service?
You don’t have to worry about ongoing maintenance costs or constantly purchasing the new film when choosing our full vehicle wrap. We offer an aftercare service that allows us to remove any areas of damage without affecting your existing artwork. This means your project will always look its best, and you can enjoy it for years to come. For more information on our aftercare service, please contact us today.
Who can help me select a suitable advertising medium?
There are thousands of advertising channels and mediums you can choose from. This guide will help you make an intelligent decision that maximizes your return on investment, which means you get as many sales leads and as much revenue out of each marketing dollar spent. If all that doesn’t sound very clear, it’s not—and an advertising professional can help. Keep in mind: Deciding on your advertising strategy should be part of your overall marketing plan. And if you don’t have one, now is an excellent time to start!
Other things you need to know before starting your vehicle wrap advertisement campaign.
If you want to advertise your business, it makes sense that you’ll get more bang for your buck by advertising in a way that can be seen everywhere. The most cost-effective and efficient way of doing so? A full vehicle wrap. A full vehicle wrap (sometimes called vehicle wrapping) has a proven track record for brand promotion and fleet branding solutions. It’s easy to do: have your vehicle wrapped by professionals, then drive it around town. As people see your car or truck driving down the road, they will be reminded of your company every time they see it. But before you go out and start slapping vinyl on everything, there are some things you need to know about using a full vehicle wrap as an advertising tool.
Are there any permanent damage concerns?
A vinyl wrap can be removed and installed on another vehicle, but that process may damage or distort your design. If you’re not concerned about using a wrap for a specific amount of time, or if you want your brand on a car long-term, there’s no need to worry about damage. But if you want to ensure your message will stay clear and crisp (and look good as new) down the road, it’s essential to think carefully about any potential downsides. After all, it’s easy to make an informed decision when you know what could go wrong! Here are some factors to consider.
Ready to get your safety signs designed and installed? Contact us today at (508) 747-3465 or via email at greg@brennersigns.com.